Saturday, March 8, 2014

Community News

Sportive Teamwork

Special Olympics & Safeway raise funds for local athletes

Released by Megan-Grittani-Livingston. Speical Olympics BC/File photo

PRTC employee Janet Henderson (L), and Special Olympian Betty Colk lead on the walk portion of the 2012 Torch Run in Chilliwack.


pecial Olympics Canada and Safeway have launched a fundraising and awareness building campaign today to support the world-class Special Olympics programs in communities across the country.


Special Olympics Canada is partnering with Safeway stores in Western Canada from March 7-21, 2014, with the hope of bringing greater awareness about Special Olympics and generating financial support for their programs. Special Olympics enriches the lives of individuals with intellectual disabilities daily through the transformative power and joy of sport. Safeway customers will be invited to make a donation of $2.00 at any Safeway store and in return receive 5 AIRMILES Reward Miles. Last year, $419,595 was raised across the country during the spring campaign which helped support Special Olympics programs throughout Canada.

“Through their annual campaign and year-round support, Safeway has had a significant impact on the lives of Special Olympics BC (SOBC) athletes and programs throughout the province,” said Dan Howe, SOBC President and CEO. “The generosity of Safeway and their staff and customers provides critical support for SOBC’s empowering programs and events for more than 4,300 athletes in 57 communities around the province. And the awareness raised through Safeway’s campaign helps our communities become more inclusive, supportive, and respectful places. We are so grateful to Safeway and all who contribute to the campaign.”

Jamie Robinson has been an SOBC – Abbotsford athlete for 10 years, and she participates in everything from rhythmic gymnastics and curling to basketball and powerlifting. Her parents Doug and Kathie are Safeway employees, and Jamie is a Safeway alumna who enthusiastically volunteers with the Special Olympics events at Safeway. “Special Olympics has positively impacted Jamie’s life and helped her create a huge network of friends,” says Kathie Robinson. “It has helped her confidence. And it has opened her eyes to different sports that we would never have introduced her to because we don’t participate in them.”

“As a company that proudly employs hundreds of people living with intellectual disabilities, we see first-hand the benefits the Special Olympics programs have brought to their lives. Our partnership with this amazing organization is a natural fit for us,” said Mike Nash, Vice President British Columbia, Safeway Operations, Sobeys Inc.


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